Vape and Smoke Superstore carries top-selling brands of vaporizers and e-liquids, as well as accessories. Depending on where you live, you may need to obtain licenses and permits for your shop.
Police raided four local smoke shops after finding vape cartridges that contained a marijuana-like substance. One of the owners and his attorney claim the raid went too far.
Wider Selection
Vaping products are available in a variety of different brands and flavors. If you want to try a new flavor, or are searching for the perfect vape pen for your lifestyle, an online store can offer a wider selection than you would find at a traditional tobacco and smoke shop.
The department feature in POS+ allows you to organize items however you like, and can be a great tool for tracking inventory. You can also set stock alerts on individual departments so you know when it’s time to restock. And if your smoke shop carries both tobacco and vapor products, the system keeps track of which require ID checks. This saves you from having to manually enter each item into the system as age-restricted.
Save Money
Unlike cigarettes, which are constantly increasing in cost, vaping equipment is an affordable alternative. Plus, you can save even more money when you shop on Black Friday.
Look for bundle deals and “buy more, save more” offers to score extra savings on your next shopping trip. You can also expect to find a wide range of e-liquid flavors ranging from traditional tobacco and menthol to exotic fruit and dessert-inspired options.
If you’re a loyal customer, don’t miss out on special seasonal promotions and Black Friday discounts. You can also subscribe to the brand’s email newsletter to stay informed about future sales and discounts. It’s always worth checking the website to see if any coupons are available. If so, act fast because good deals won’t last long.
Better Customer Service
With the COVID lockdown forcing many bricks and mortar customers to move online, Vape Superstore needed to offer their support in new ways. With a small team, they relied on email and repeat custom to provide the help their customers were looking for.
They quickly went from 40 to over 200 support tickets a day, however Zendesk had a complicated interface and their team was constantly switching between their Shopify Dashboard, Tidio chat and Gorgias. By integrating Gorgias with their CMS, they were able to drastically reduce their response times and keep their customers happy.
Dan also loves the fact that they can use Omnisend for their clearance sales, product recommendations, and rewards program – all from one platform. This was a big draw to them as they were previously using Klaviyo and paying for SMS separately.
Privacy
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Store design and layout: A good vape shop will have a unique design that makes it stand out from the rest of the competition. It should also have a wide selection of products that are easy to find and organize.
Licensing and permits: Obtaining the proper licenses and permits to operate your business is crucial for any type of business. This will vary by city, but can include things like a local permit, an e-cigarette sales license, and insurance. These can all be costly, but they are necessary to open your store.
Avoid Clever Sales Tactics
Vape or tobacco shops are often filled with greedy salespeople that make a commission on your purchase. This can be intimidating and it’s difficult to trust them. When you buy online, you avoid this problem.
There are over 1,500 flavours of vape on the market today, but Dan Judd says his team is cautious about releasing any new flavours before they’ve undergone rigorous safety tests. He says there’s a growing trend of unregulated vapes that are finding their way into schools and tuck-shop-style dealers, so they need to be vigilant.
Search engine optimisation – or SEO – is a powerful marketing tool that can help amplify your vape business’s presence online. You can use Google’s various features to your advantage, such as Google Shopping and video SEO on platforms like YouTube and TikTok (favored by teenagers).
